Zodiac Watches / Jacob’s Well Tractorbeam
A branding refresh and product / lifestyle photography for Zodiac Watches, whose identity hinges on the thrill of adventure and exploration.
Zodiac Watches / Jacob’s Well Tractorbeam
A branding refresh and product / lifestyle photography for Zodiac Watches, whose identity hinges on the thrill of adventure and exploration.
PHOTOGRAPHY • RETOUCHING
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Jacob’s Well played host to a photoshoot outside of Austin, TX.
via austin.com:
THE WELL ITSELF IS 12-FOOT IN DIAMETER AND DESCENDS ANOTHER 30 FEET.
JACOB’S WELL HAS BEEN EXPLORED BY PROFESSIONAL CAVE DIVERS
AND SHOWS MULTIPLE PASSAGEWAYS THAT MEASURE UP TO 4,500 FEET.
THIS NATURAL SPRING IS A CONSTANT 68 DEGREES ALL YEAR ROUND.
The brand refresh encompasses web design, event posters, packaging
concepts and supporting elements for the next generation of Zodiac wearers.
Many of Zodiac’s heritage brand elements were revisited and revitalized.
concepts and supporting elements for the next generation of Zodiac wearers.
Many of Zodiac’s heritage brand elements were revisited and revitalized.
DESIGN / BRANDING · ILLUSTRATION • ART DIRECTION
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